Companies Pull One Word From Dozens Of Products After Liberals Lose Their Minds…

As you find yourself walking through the aisles at the store, you may discover less and less of the word “diet” being used for sodas.

Well, this is because many soda companies are desperate to keep younger customers drinking their beverages.

The word “diet” is now being replaced with “zero sugar” since the word “diet” has fallen out of favor with many millennials and Gen Z adults.

Of the brands that have made the change, some of them include Canada Dry, Schweppes, 7Up, A&W, and Sunkist.

“Younger people just don’t like the word ‘diet,’” said Greg Lyons, chief marketing officer at PepsiCo Beverages North America, according to CNN.

Back in 2016, Pepsi was one of the first companies to make the change to “zero sugar.”

“No Gen Z wants to be on a diet these days,” Lyons confessed, according to CNN. “It’s about the freedom to choose what they want without feeling guilty.”

Meanwhile, companies like Coca-Cola have begun using “zero” to advertise its products in a more gender-neutral way. The Baltimore Sun published a story which explained how the Coke Zero “marketing is geared to a demographic, such as young people and the most macho of men, who see a stigma attached to the word diet.”

‘AWM’ explained further the reality of diet culture:

In reality, those who advocate against diet culture are not as anti-diet as people might think they are – rather, most people who are not down with diet culture simply feel that they should be able to make their own decisions about whether or not they want to cut out soda from their diets, and people, in general, do not like the idea of being told how much sugar is “acceptable” by anyone other than themselves.

The new labels should be hitting store shelves soon in order to avoid any backlash against the soda companies themselves.

Diet culture has been struggling for years now, and it doesn’t look like that is going to change any time soon. For the companies who are trying to stay afloat in this environment, rebranding their diet sodas as “zero sugar” drinks seems like the best option.

However, whether or not this will be successful in the long run is yet to be seen. It’s possible that people will see this for what it is – a cheap ploy by soda companies to make more money – and continue avoiding diet culture altogether. Only time will tell.

Source: AWM

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